Thursday 23 January 2014

Types, Methods and Sources of Research.

These are the different types, methods and sources used when conduction research specifically for a news programme VT clip.

Types:
-Primary.
-Secondary.
-Quantitative (Amounts.)
-Qualitative (Opinions.)

Methods:
-Questionaries.
-Interviews.
-Self-shoot.
-Observations.
-Experiments/tests.
-Reading.
-Emailing/phoning.

Sources:
-People.
-Internet.
-Books.
-Survies/Questionnaires.
-Newspapers.
-Films/Documentaries/VTs.
-Leaflets/Flyers.
-Radio/Podcasts.
-Word of mouth/gossip.
-Archives.

The purpose of researching before filming the VT clip is to know that accurate facts and figures are being provided. It allows us to get a backstory before filming, and to know that there really is something worth filming that is interesting and relates to the news programme that it would be a part of. Going to the scene to film a VT clip without researching information prior to the filming may make things hectic on the day. Without research, you cannot plan what you are going to film, and therefore wouldn't know what to focus on once there, or what to ask people during interviews, for example.

If a VT clip is recorded, and it has nothing to do with the general idea of the news programme, and is not focused on the correct target audience, it would not be considered interesting and may either not be used within the programme, or if it is, it may lose the attention of some viewers as it is not what they would be expecting to watch.

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